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edina

Edina

Services

HubSpot web development

Platform

HubSpot

Industry

Energy

“The people are great and I see them as an extension to our team.

It’s great to bounce ideas off of people who live and breathe marketing all day long.”

Andrew Wild

Group Marketing Executive

Evolving a static, out-dated site into a dynamic and scalable web solution

Edina recognised the importance of accurately representing their solutions with a dynamic website to match.

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The mission

As a prominent power generation specialist, Edina, a power plant supplier, sought a website overhaul to mirror their sector-leading services. Catering to diverse clients, from universities to data centres, our goal was to enhance their digital presence.

The original site's slow load speeds and UX issues hindered SEO, with a static structure and complex back-end limiting scalability. Our mission? To streamline processes and empower Edina's future, aligning their online platform with the efficiency and power they deliver to their clients, all while ensuring a dynamic, user-friendly, and scalable web solution.

97%

Increase in contact form submissions

Achieving a remarkable 97% surge in contact form submissions and a boost in overall website users since launch, our HubSpot website development directly supports their growth objectives in the dynamic energy sector.

The Project

Our team of HubSpot web development experts delivered a user-friendly site for Edina, leveraging data for optimal performance.

With a swift, on-budget launch with no compromise on design or functionality, the new website served as a flexible launchpad. It evolves over time, responding to user behaviour and client insights, becoming a dynamic, data-driven high-performance website.

This strategic approach aligns with Edina's need for quick adaptability and positions the platform as a responsive solution, meeting the evolving demands of users.

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The result

Post-launch, Edina reaps the benefits of enhanced user experience, observing increased site performance, higher page rankings, and a rise in both visitor numbers and page durations.

Key results include a notable 97% surge in contact form submissions and a 21% overall increase in website users since launch.

The site, fueled by continuous improvement and user data responsiveness, supports Edina's growth objectives in the ever-evolving energy sector; further highlighting the positive impact of the strategic HubSpot web development efforts on user engagement and business expansion.

Collaboration

Unlocking success requires seamless collaboration. Our approach fosters trust and ease in teamwork, paving the way for effective website development.

By weaving together our HubSpot expertise and insights with your vision, we create digital solutions that resonate.

Experience the power of collaboration – where innovation thrives, results excel and your digital presence transforms effortlessly.

21%

Increase in website users

Post-launch, website users surged by 21%, accompanied by improved page rankings, increased visitor numbers and longer page durations.

97%

Increase in contact form submissions

Achieving a remarkable 97% surge in contact form submissions and a boost in overall website users since launch, our HubSpot website development directly supports their growth objectives in the dynamic energy sector.

Services we used creating this work

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HubSpot web development

Utilising HubSpot's drag-and-drop editor for flexible website creation, we delivered a future-proofed approach which the client can leverage moving forward.

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